Services

I guide leadership teams through critical decisions where technology, product, and business strategy must work together.

Technology Strategy

Executives discussing technology strategy in a meeting room

Define direction, architecture, and priorities leadership can execute with confidence.

  • Technology vision and principles
  • Target architecture framing
  • Executive roadmap
  • Decision material

Product Strategy

Product and market metrics dashboard on a laptop

Define product direction in line with technical realities and commercial outcomes.

  • Portfolio prioritization
  • Product operating model
  • Governance structure

Digital Transformation

Technology planning session with charts and documents

Guide organizations through platform change, migration, and scaling challenges.

  • Transformation roadmap
  • Risk and dependency analysis
  • Stakeholder alignment workshops

Innovation

Team workshop during an innovation session

Define new initiatives and turn them into clear execution paths.

  • Discovery workshops
  • Concept framing
  • Execution planning

Go To Market

Cross-functional team preparing a product launch

Connect product, technology, and commercial execution.

  • Launch alignment
  • Cross functional decision frameworks
  • Operational readiness

How I Work

My approach focuses on clarity, alignment, and execution. Strategy only matters when it creates movement.

  • 01
    Discover

    Understand goals, constraints, and technical reality.

  • 02
    Align

    Build shared understanding across leadership.

  • 03
    Design

    Define architecture direction, roadmap, and execution model.

  • 04
    Deliver

    Guide decisions and implementation.

  • 05
    Embed

    Ensure clarity remains after engagement ends.

Experience

Portrait of Lars KaasinI am a senior technology and product leader with more than 20 years of experience across startups and enterprise organizations. I work with CEOs, CTOs, and executive teams to define technology strategy and lead complex transformation programs. My experience spans innovation, commercialization, and large-scale platform migration, with a consistent focus on aligning business and technology leadership.

Focus Areas

  • Technology leadership
  • Product leadership
  • Platform migration
  • Transformation programs
  • Executive advisory

Industries

  • Mobility
  • Digital platforms
  • Enterprise software
  • Technology services

Results

Group Platform Migration Program

Program lead reviewing roadmap and process planning documents

Situation: A European platform required migration from a legacy solution to a new architecture across multiple markets.

Approach: As Group Program Lead, I defined the blueprint and roadmap, led migration across European markets, performed software requirement gap analyses, and advised on architecture direction.

  • Clearer technical roadmap
  • Reduced rollout risk
  • Improved stakeholder alignment
  • Stronger executive understanding of technical tradeoffs

Building and Scaling Mobility Services Company

Leadership team discussing growth strategy

Situation: As founder and CEO of easyPay, I built the company and services from the ground up to 100 MNOK in yearly recurring revenue and a successful M&A exit process.

Approach: Defined business and product strategy, governance, and alignment between product, technology, and commercial teams.

  • Business growth
  • Team management
  • Scaling and M&A

Digital Transformation in Urban Mobility

Urban mobility and digital infrastructure in a city environment

Situation: A parking and mobility operations environment required digital transformation to improve operational efficiency and user experience.

Approach: Led transformation framing, stakeholder alignment, execution, and prioritization across product and technology.

  • Clear transformation roadmap
  • Improved alignment between operations and technology
  • Reduced execution risk

Request a 30-minute introduction.

Share a brief description of what you are trying to achieve, and I will get back to you.

Prefer LinkedIn? Message me here: linkedin.com/in/larskaasin

Email: lars@lktechnology.no