I guide leadership teams through critical decisions where technology, product, and business strategy must work together.
Define direction, architecture, and priorities leadership can execute with confidence.
Define product direction in line with technical realities and commercial outcomes.
Guide organizations through platform change, migration, and scaling challenges.
Define new initiatives and turn them into clear execution paths.
Connect product, technology, and commercial execution.
My approach focuses on clarity, alignment, and execution. Strategy only matters when it creates movement.
Understand goals, constraints, and technical reality.
Build shared understanding across leadership.
Define architecture direction, roadmap, and execution model.
Guide decisions and implementation.
Ensure clarity remains after engagement ends.
I am a senior technology and product leader with more than 20 years of experience across startups and enterprise organizations. I work with CEOs, CTOs, and executive teams to define technology strategy and lead complex transformation programs. My experience spans innovation, commercialization, and large-scale platform migration, with a consistent focus on aligning business and technology leadership.
Situation: A European platform required migration from a legacy solution to a new architecture across multiple markets.
Approach: As Group Program Lead, I defined the blueprint and roadmap, led migration across European markets, performed software requirement gap analyses, and advised on architecture direction.
Situation: As founder and CEO of easyPay, I built the company and services from the ground up to 100 MNOK in yearly recurring revenue and a successful M&A exit process.
Approach: Defined business and product strategy, governance, and alignment between product, technology, and commercial teams.
Situation: A parking and mobility operations environment required digital transformation to improve operational efficiency and user experience.
Approach: Led transformation framing, stakeholder alignment, execution, and prioritization across product and technology.
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